I would strongly encourage those who are interested in learning more about this demographic phenomenon called The Boomer Wave to read the following books and articles:
Books
Generation Ageless, J. Walker Smith and Ann Clurman, Harper Collins Publishing 2007
Made To Stick (Random House, 2007) Chip and Dan Heath
Ageless Marketing: Strategies for Reaching the Hearts & Minds of the New Customer Majority, David B. Wolfe, Robert E. Snyder, Dearborn Trade Publishing, a Kaplan Professional Company
Exit Interviews, William Hendricks, (Chicago: Moody, 1993), p. 260.
Halftime: Changing Your Game Plan from Success to Significance by Bob Buford,
Unlimited Partnership by Lloyd Reeb and Bill Wellons
The Power Years: A User's Guide to the Rest Of Your Life (2005) by Ken Dychtwald and Daniel J. Kadlec
Practicing Greatness, Reggie McNeal, Jossey-Bass, 2006
Baby Boomerang: Catching the Boomer Generation As They Return to Church (1990) Doug Murren
The Boomer Century 1946-2046: How America's Most Influential Generation Changed Everything (2007) by Richard Croker
ARTICLES
Pew Research Center, "Baby Boomers Approach Age 60"
One of the most helpful websites I have found for those who want to retool the church's paradigm and develop "sticky" ideas is www.JoshHunt.com. He is a nationally known Christian coach and educator.
"The Case of the Missing Boomers," Ministry Currents, January - March 1992,
Aging Adults: Boomers, Builders, and Beyond, Enrichment Journal, Winter 2002
“Targeting the Mature Mind,” David Wolfe, American Demographics, March 1994, 32–36
Editorial: "Involved Seniors"/It's Time for Boomers to Plan July 5, 2004, Minnesota Star Tribune
Report on "Reinventing Aging: Baby Boomers and Civic Engagement,", MetLife/Harvard School for Public Health,2004
Me Generation' becomes 'We Generation,( USA Today 8/2/2006) by Daniel J. Kadlec,
How can your church reach baby boomers? Steve Mills,Executive Director of Church Ministries,Northwest District,The Assemblies of God,
Churches Neglect Older Folks; Potlucks Won't Do, Lillian Kwon, Christian Post Reporter Fri, Jan. 12 2007
The Church In 2011: Catching The Age Wave, (Lifeway Biblical Solutions for Life, 7/10/06), by Thom S. Rainer
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